Interpretation of the 11th Five Year Plan for prin

2022-08-15
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Editor's note: over the past 20 years of reform and opening up, the economic development of the Yangtze River Delta has been extremely rapid, and its achievements are obvious to all. It is also with the overall prosperity of the regional economy, driven by the strong regional economic growth, the printing industry in the Yangtze River Delta has also achieved rapid development and become the focus of attention in the global printing industry. Although the printing industry in the Yangtze River Delta has a good momentum of development, there are also some deep-seated contradictions and defects in the printing and related industries in the region under the increasingly fierce competition pattern, which has hindered the further development and growth of the printing industry in the Yangtze River Delta to a certain extent. In the face of this situation, in recent years, the printing industry in the Yangtze River Delta has reached a consensus: that is, to change the big but not strong situation, to remain invincible in the fierce competition, and to truly build into a printing center in Asia and even the world, the printing industry in the Yangtze River Delta must be based on regional advantages, form a strong joint force, effectively integrate resources, and take the road of linkage development. So. Facing the new start of "increasing steel frame structure to turn vertical experiment into horizontal experiment in the Eleventh Five Year Plan", what is the development trend of printing industry in major provinces and cities in the Yangtze River Delta? What are the new highlights? This issue of the weekly specially introduces the full interpretation of the "Eleventh Five Year Plan" of the printing industry in Shanghai, Zhejiang Province and Jiangsu Province, aiming to analyze the development ideas of the printing industry in major provinces and cities in the region in the next five years, and analyze its important measures, so as to form a roadmap for the development of the triangular printing industry for the industry's reference. Shanghai: leading the printing industry in the Yangtze River Delta -- Interpretation of the "Eleventh Five Year Plan" for the development of Shanghai's printing industry; Oriental Pearl TV Tower, an international metropolis, and China's financial, commercial, and industrial center. This is the image positioning of Shanghai in people's hearts. As one of the urban industries in Shanghai, the printing industry in Shanghai has been moderately open to the public in terms of the unbalanced industrial policy. The printing business is increasingly diversified, and packaging printing is the most dynamic industry in the printing industry of the city. From the perspective of the property right structure of printing enterprises, the number of foreign-invested printing enterprises has increased, and the scale has been expanding, while the overseas printing business has grown rapidly; Private printing enterprises have developed rapidly, and the investment scale of a single enterprise has increased. In terms of printing technology, foreign advanced printing technology, equipment and management mode have evolved from quietly to gradually popularize. The popularization of computer plate making technology has gradually blurred the process definition of prepress and printing, plate making and advertising design and production. At the end of 2005, the Shanghai Publishing Bureau and the Shanghai Printing Industry Association formulated the "Eleventh Five Year Plan" for the development of Shanghai's printing industry, outlining the blueprint for the development of Shanghai's printing industry in the next five years. During the "Eleventh Five Year Plan" period, the overall goal of Shanghai's printing industry in the next five years is that the annual average growth rate of the sales output value of Shanghai's printing industry will remain between 12% and 15%. It is expected that the total sales output value of the city's printing industry will reach 50-55 billion yuan in 2010, an increase of 80% over 2005, and the GDP will reach about 14 billion yuan. We will promote the adjustment of the industrial structure, control the total number of small and medium-sized printing enterprises, and reduce repeated investment. Focus on cultivating 1-2 backbone enterprise groups with an output value of 2billion yuan and strong international competitiveness, and cultivate 2-3 internationally influential brand enterprises. Promote the adjustment of product structure, focus on the implementation of high-quality products strategy and "going out" strategy, expand overseas printing business, and strive to achieve a sales output value of 4billion yuan. 1、 Among all kinds of printing industry development goals, book printing: the total amount of traditional popular book printing remained basically stable and increased slightly, with the growth rate of 3% and the production cost decreased by about%; Continue to implement high-quality projects and increase the variety and quantity of printed books for export; Encourage publishing houses and printing enterprises to develop electronic publications. Periodical printing: more than 60000 sets of periodical varieties, printing verification or calibration of other medical measuring instruments; The quantity of more than 26000 measurement technical services will be basically balanced; For commercial, artistic and professional periodicals, we should pay attention to color management and develop high fidelity printing, waterless offset printing and various special printing. Newspaper printing: newspaper printing should continue to be in the forefront of the development of printing technology, and take the lead in the application demonstration and accumulation of experience in digital resources, network transmission, direct plate making, color management, high-speed, efficient printing, automatic mail and other aspects. Packaging and printing: it is estimated that the sales output value of the packaging and printing industry will reach 40billion yuan in 2010, accounting for about 70% of the total output value of the printing industry in the city, and it is in a leading position. Digital printing: on the one hand, we should actively integrate with the upstream publishing industry, and on the other hand, we should vigorously organize digital printing to provide efficient, fast and high-quality services for the 2010 WorldExpo. We should also aim at the market characteristics of high value-added personalized services and on-demand printing, adopt chain operation, promote the rapid and healthy development of digital printing in Shanghai in a convenient and fast way, and form a new printing industry as soon as possible, with an output value of 2billion yuan in 2010. Among other printing, the bill printing industry is facing the transformation of product structure. It is expected that the annual average output value will increase at a rate of about 12%, reaching 2billion yuan in 2010. Advertising printing plays an important role in the whole printing industry and should develop continuously and healthily during the "Eleventh Five Year Plan". 2、 The development goal of printing equipment and equipment in 2010 is that the sales output value of Shanghai's printing machinery is expected to reach 6billion yuan, of which the export value is about 800million yuan, accounting for about 50% of the total sales value of printing machines in China, ranking among the top six printing equipment manufacturers in the world. The output of air cushion blanket will reach about 350000 square meters by 2010, which can meet 40% of domestic demand. 3、 The goal of printing enterprises' technical equipment is to increase the proportion of advanced production equipment. Prepress: popularize CTP and online version in backbone enterprises, and the installed number of CTP reaches about 100 sets; Printing: the number of single sheet multi-color offset printing machines with more than 4-color folio reaches 500; The number of Web multicolor offset printing machines reaches 30; Improve the proportion of water-based ink/UV ink products; Post press: focus on improving the automation and quality of binding. 4、 The target of enterprise management level encourages backbone enterprises to pass ISO9000 quality management system certification; Promote ISO14000 environmental management system certification in qualified enterprises; Actively promote ISO18000 occupational safety and health system certification; Actively promote ERP management system

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